/No-BS clean makeup

P ARABEN FREE
PHTHAL A TE FREE
SUL F A TE FREE
S YNTHETIC FR A GRANCE FREE
PEG FREE
PETROL A TUM FREE

Did You Know?

1,300+

We ban 1,300 harsh chemicals from our products (the US sadly only bans 11)

4-7 lbs

On average women may consume anywhere between 4-7 lbs of lipstick in their life

60%

Around 60% of the chemicals we put on our skin end up in our bloodstream

No BS Clean

Cruelty Free, Hypoallergenic, Vegan*

We say no to...
  • Parabens
  • Phthalates
  • Sulfates
  • Formaldehydes
  • Synthetic Fragrances
  • BHA & BHT
  • Mineral Oil
  • PEG’s
  • Petrolatum
  • Carbon Black
  • Triclosan & Triclocarban
  • Hydroquinone
  • Isododecane
  • Oxybenzone
  • Retinyl Palmitate
  • Retinol (vitamin A)
  • Nonylphenol ethoxylates
  • Ethanolamines
  • DEA/TEA/MEA/ETA
  • RETINYL PALMITATE
  • Oxybenzone
  • Hydroquinone
  • Gluten
  • GMO’s
  • Soy

*Many of our products are vegan

Founded
By Friends

Shocked to learn about some of the harmful chemicals allowed in our makeup we decided we wanted something better for ourselves, our families… and our friends.

It took years of research and endless trial runs (upending the beauty industry with safe and clean makeup is not easy) but we are thrilled with our clean products that look damn good!

Search