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PRIMED + READY / MASCARA
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Double-sided Primer + Black Mascara
The trick to amazing lashes? Easy. Start with our clear primer. It goes on like mascara to prep and condition lashes. Wait one minute to let it dry. Then, time for the main event: our hypoallergenic mascara. Together, they create a look that lasts 12 hours—no smudging, no traveling. The secret’s in the formula, which is chock-full of lash conditioners like olive leaf extract and panthenol. At the end of the day, it slides off gently as you wash your face. The dual-ended tube is handy as anything and (bonus!) the primer doubles as a brow gel (because everything should multitask).
All things good for your lashes, like olive leaf extract and panthenol (natural conditioners). Those mascaras that stick to your lashes and make them brittle? Not for us, no way.
How To Use
1. Apply primer the way you would mascara—in a gentle upward motion (we like to wiggle it back and forth from base to tips).
2. Wait juuuust one minute! The primer needs to dry to reach its full potential. In the meantime, work on those brows. Our primer doubles as a brow gel.
3. Now, mascara it up. Try one coat for a natural look and two for extra lash-plumping power. Same wiggle motion. You got this.
When you apply mascara, wiggling the wand at the roots of the lash, then sweeping upward, helps get the most product where you want it.